The Last Rag, abstract painting by Friedrich Zettl in turquoise blue, black and earthy tones.

How to Kill Your Muse

Summary of an Eventful Summer

“How to Kill Your Muse” sounds challenging again. That shouldn’t be surprising by now, and I’ll get to that below. 😊 With this article, I’m back from a summer that really packed a punch.

I don’t mean the extreme heat, which was challenging for most of us, but which I mostly managed to ignore. There’s a Viennese expression: “Don’t even ignore it!” That has helped me through some challenging times before. Like the Covid lockdown, when I simply logged off from the world, picked up a brush again after decades, and took a completely new direction – away from representational painting, first toward semi-abstraction and then further and further into total abstraction.

So this painting below seems particularly fitting here. On the one hand, it marks my path from semi-abstraction toward complete abstraction; on the other, it already begins to leave conventional ideas of beauty behind, moving instead toward decadence and decay.

The Summer in Brief

My last article about new work was about “Visual Response to “The Last Rag” by Soundeagle”→ a piece that, as mentioned, came out of a conversation with SoundEagle -homepage→. I showed a few related works then, and a few more followed. Most of them fit the “theme and variations” idea, but they are independent pieces. A few other experiments fall outside this pattern, and I want to start with the following painting because it fits today’s topic best.

The Last Rag in a New Look

“New look” fits quite well. In that previous article, I had already sunk my teeth into the word “rag” – not in the sense of the musical genre, but as an old scrap of cloth now serving as a cleaning rag. This approach opened a door to the world of the ugly. Long meditations on the interplay of opposites – the yin and yang of beauty and ugliness – followed, though I can’t go into detail here. But the core of the exercise was to show beauty, in a broader sense, within the ugly. For this to work, of course, other elements have to come into play to compensate for the lack of conventional beauty.

This new take on “The Last Rag” developed a certain life of its own. Compositional and musical aspects associated with the rag genre gradually moved into the background, leaving more room for a purely painterly approach.

If you just glance at this old rag, you first see the ugly: a dirty, worn-out cleaning cloth. But look closer, and the details reveal the former beauty the fabric once had.

What might look like playful scribbling actually has its technical roots in a large number of studies and sketches centered on the theme of ugliness, decay and decadence. I will include some of them as the text progresses.

How to Kill Your Muse

In early summer, I felt deeply embraced by my muse. Around that time, I noticed one morning that I was dancing while making breakfast. A few questions immediately popped up: When did I last dance while cooking – or dance at all? And do I even have a reason to be happy?

It’s a rather pointless question, of course, because happiness is a matter of interpretation. Sometimes happiness is simply picking fresh, sun-ripened apricots from the tree with your loved ones and baking a good cake.

Shots at the Muse

The first shot came from the tax office in the form of an obscenely high tax bill. It was obvious that something couldn’t be right, and of course there is always the possibility of appealing a tax assessment. But I didn’t want it to get that far; I wanted to clear things up beforehand.

That turned into an incredible effort. The issue involved tens of thousands of micro-transactions per year (!), and three years were under review. Presenting the figures properly was difficult because, for those years, the platform involved did not yet provide reports suitable for the tax authorities.

Anyway, spilt milk. The result: instead of making a five-figure payment, I received a four-figure refund. So that was only a grazing shot. 🙂

A Shot in the Foot – SEO

There was no way around making corrections to my blog. And indeed, the first satisfactory results appeared fairly quickly. But the more you improve, the more the whole thing changes – and instead of rising, visitor numbers dropped.

That’s not really a big issue. First of all, my aim is not simply to get more visitors through search engines, but to get the right ones. And it takes time for “Big G” to re-index the blog. Then we’ll see.

But with SEO, I took aim at too many things at once, which demanded an enormous amount of concentration and stamina. What was supposed to take a week turned into several weeks of intensive work.

And I realized something else: SEO in this new AI-driven world requires a completely different approach. The days when search engines could be influenced through targeted keyword placement and similar tricks no longer seem to me a viable concept – not even for the next generation of search. So it’s also about becoming AI-fit. The results don’t justify chilling the champagne yet, but the direction seems right and the initial results are quite encouraging.

But there is still a lot of work ahead, and really, I should be painting, not bowing down to AI.

BTW: Another perfect way to kill your muse is to re-examine old, dusty articles and stumble over all the errors and oversights. Well!

A Welcome Distraction

In between, I also wrote articles. It’s especially nice that an article series was initiated by BACOPA publishing house. The article is in German, though: Das Wesen chinesischer Malerei

And then we all met at a Heuriger [2] – publisher, writers, literature lovers, Chinese and German speakers – and the subject of book cover design came up. Completely out of the blue, someone from the Chinese side praised one of my previous cover designs as a particularly successful solution. At least from a Chinese perspective.

After that, I was asked to design another book cover.

I would also like to apologize to my subscribers who were recently notified about a new page, only to discover that it was password-protected. This wasn’t because of secrecy, but because the page is intended as an internal means of communication between the publisher, the authors, and me.

I’d like to share a few of the drafts here and we’re still discussing which one it will be. The most difficult part for me was fitting in a great deal of text and information while still keeping my personal handwriting visible within a strong overall composition.

It seems that these four versions are on the shortlist for the poetry collection “Defenders of the Rain” (Verteidiger des Regens).

As it seems, this version below is the favorite so far – which suits me very well. Why? The most important thing on a book cover is, after all, the title. Here it has room to breathe on both sides, which gives it more weight and draws it toward the center of attention.

The shorter brushstroke on the left is almost exactly the length of the authors’ block it points toward; the lower stroke does something similar with the block on the right, while also leading the eye toward the publisher’s name.

Despite its simplicity, the design contains several ideas that come from Chinese art. There is a calligraphic quality to the brushwork – fitting enough, since poetry and calligraphy have always been closely related – and the composition follows principles I associate with Xieyi painting and with kai-he: opening and closing, expansion and concentration. [3] The image seems to continue beyond the edges, while at the same time everything remains concentrated around the center.

So what may look like a rather minimal solution is, in fact, doing quite a lot with very little.

And By the Way

Working on the Last Rag theme led me to think about music in my painting – and, above all, to dig a little deeper. I plan to share some of these thoughts in the near future.


footnotes:

[1] Wachau apricots: The Wachau, a picturesque stretch of the Danube west of Vienna, is famous for its apricots (Wachauer Marillen), which have become one of the region’s culinary symbols and are protected under EU geographical origin rules.

[2] Heuriger: A traditional Austrian wine tavern where local winemakers serve their own young wine, usually accompanied by simple regional food. In Vienna, the Heuriger is also something of a social institution.

[3] Xieyi and kai-he: Xieyi (“writing the idea”) Xieyi Painting→ is an approach to Chinese painting that values expressive brushwork and the spirit of the subject over detailed representation. Kai-he – literally “opening and closing” – refers to the interplay of expansion and concentration within a composition.


Related articles: Discovering the Beauty in the Ugly I How We See – A Short Article on Perception I From SEO to Water Lilies

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20 responses to “How to Kill Your Muse”

  1. gkazakou avatar

    Das zweite Buchcover! Deine Gedanken zum Schönen im Hässlichen erinnern mich an eine Jesus-Legende: er blieb bei einem Hundecadaver am Wegrand stehen, von dem sich seine Jünger angewidert abgewandt hatten, um die Schönheit des Schlüsselbeins zu bewundern, das aus dem vermoderten Fell hervorgetreten war.

    1. Zettl Fine Arts avatar

      Vielen Dank, Gerda! Wieder eine Wissenslücke geschlossen 🙂 Ich kannte das Zitat nicht, aber es passt perfekt. Irgendwann war mir einmal ein Titel zu einem Bild eingefallen: “Die Schönheit lauert überall”. Schönes Wochenende!

  2. SoundEagle 🦅ೋღஜஇ avatar

    Dear Friedrich and Friends,

    As our esteemed artist works on the new look of The Last Rag here, a parallel development has been taking place with dramatic gusto in SoundEagle🦅 音鷹’s Multimodal Response to Friedrich Zettl 狐胡’s Visual Response to “The Last Rag”:

    https://soundeagle.wordpress.com/2026/06/12/visualizing-the-last-rag-with-soundeagle-and-friedrich-zettl/

    Of the four versions on the shortlist for the poetry collection entitled “Defenders of the Rain” (Verteidiger des Regens), I like the first one (with pink and black strokes) best, followed by the second one (with blue and black strokes). The first reason for this preference is that the former has the painting merging with the text, thus creating a more intricate and sophisticated rendering of the book cover; whereas the latter has a clear demarcation between the painting and text.

    The second reason is that the text in the former has the curved outline/contour that gels far better with the dynamic nature of the painting. In contrast, the text in the latter is right-justified, thus resulting in a straight, sharply terminating right edge that seems to be incommensurate and less compatible with the curvy nature of the painting.

    Happy September to all of you soon!

    Yours sincerely,
    SoundEagle🦅

    1. Zettl Fine Arts avatar

      Many thanks, esteemed soundeagle! Thank you for your efforts on the last article, and thank you for your very helpful comments on the covers. There is another design, and that is now the focus. Wishing you a wonderful September filled with inspiration and creative energy! f

  3. swabby429 avatar

    There’s another use of the word “rag”–clothing. Some of your paintings would work well as blouses, shirts, and even trousers. This would bring the concept full circle.

    1. Zettl Fine Arts avatar

      Thanks! Ha, a new source of income if the cover design is no good.

    2. weisserwatercolours avatar

      I’m with Swabby. What I know from a fellow painter who expanded her work through textiles, your work would, like hers, be beautifully paired printing it onto silk scarves. I don’t know how she went about getting her images onto them, but they looked stunning and sold very well.

      1. Zettl Fine Arts avatar

        Thank you so much! I’m convinced that some exciting challenges would arise in the textile sector. However, I have to narrow down my areas of interest anyway, as I simply don’t have the time. In my next life 🙂 Have a wonderful weekend and a pleasant autumn! f

  4. Spira avatar

    The success of the newest Rag painting seems to me that the two states ( ” ugly and former beauty”) are not strictly confined in hierarchy, visual or temporal. One can easily be seen emerging from the other in both directions.

    I must say that indeed the second cover is my favorite, for the exact same reasons you mention; it has as much presence as needed in order to meaningfully complement the words/cover/ and not overshadow them.

    Tax services… that was a great win although I am sure it depleted more than enough of your energy.

    Back in March, Friedrich, we talked about forming a plan to return to acrylics. I hope to see the result of your work in this medium when the time feels right.

    Despite the title, your Muse refuses to die, Friedrich… because you do live with her, within and vice versa… even if at times it seems otherwise, it is an unbreakable bond.

    1. Zettl Fine Arts avatar

      Thank you so much, dear Nick! What would I do without you! Actually, acrylic painting isn’t for me. It is and always will be “plastic stuff,” and I just can’t get used to it. My world, besides ink and India ink, is oil painting, and I’ve actually started to pick it up again. The first results are quite usable, and I’ll show some of them in the fall. I wish you a relaxing time and lots of good ideas for your wonderful art!

      1. Spira avatar

        And that is exactly why I said your Muse is in perfect harmony: even if you mentioned a potential try with acrylics, you resisted the temptation to do so simply because you said so.
        Ink and oil… aye, that is your world.
        I quietly bow.

        My best wishes for your every day.

  5. Stan Stewart - muz4now avatar

    Your abstract paintings are just as magical as anything I have seen from you.
    Regarding SEO: I’d rather have no visitors than to “bow to AI”.

    1. Zettl Fine Arts avatar

      Thank you so much, Stan, for your always kind words! Yes, this whole AI thing is a tricky subject, and I’ve also avoided going into it further. Don’t worry, I’m far too much of an individualist and nonconformist to be kissing AI’s hand. But we live in a time of great upheaval, and I think I can stay true to myself while still not slamming the door on AI on principle. AI-fit is my approach. Once I’ve finished my project—and it’s a very ambitious one—I might try again to address this controversial topic from my perspective and based on my experiences. All the best and musical greetings! f

  6. Misky avatar

    Excellent news on the tax front; the revenue men can turn one’s world upside down. And I smiled at the reasons for the password protection … and in that regard —

    Defenders of the Rain: The last painting is my first choice because it seems to hold the title within the painting itself. The blues suggest water and rain, while the deep greens carry an almost human presence, as though something is quietly watching from within the landscape. I especially like the darkness surrounding it all: it doesn’t feel threatening to me, but sheltering and protective.

    The whole image has a mysterious, elemental quality that makes The Defenders of the Rain feel present before you even read the title.

    And that last part, I think, is the heart of why I chose it. The painting doesn’t illustrate The Defenders of the Rain. It somehow makes you believe there are defenders of rain — half-seen, old as weather, keeping themselves mostly in the dark.

    Which is, admittedly, extremely difficult for me to resist.

    1. Zettl Fine Arts avatar

      Thank you so much, dear Marilyn! I’ve said it more than once before: I’m always amazed by your profound insight – and not just in your comments on my articles! When I agreed to take care of the cover, your top pick was the first thing I thought of (and it’s also my critical wife’s favorite). They were going to leave the selection up to me anyway, but I prefer to stay out of it because I’m too biased. It’s difficult anyway, since the book is being published in both German-speaking and Chinese-speaking countries, which is why the cover design is somewhat hybrid – which is, after all, the point.

  7. Martina Ramsauer avatar

    I just love your abstract painting, Friedrich!

    1. Zettl Fine Arts avatar

      Oh, thank you so much! I hope you enjoy a great time🙏🌞🌻Sincerley, f

      1. Martina Ramsauer avatar

        🙏💫🌻

  8. Rosaliene Bacchus avatar

    Decadence and decay seem to be the order of the day. Your first featured painting is filled with chaos. Congrats on getting another request for a book cover design!

    1. Zettl Fine Arts avatar

      Thsnk you so much, Rosaline! So true – and chaos is the soil. All the best! 🙏🌻🍷

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